About Popscale
For the person offering advice, handling an objection or helping someone take the next step. We started Popscale so more people can get the support they need when it matters.
We’re Alexander and Jens. We founded Popscale in Stockholm in 2024. For the past three years, we’ve worked with AI every day – both building Popscale and helping other organizations use the technology.
Co-founder
AI, learning and organizational development
An entrepreneur since 19 and founder of Rookie Startups, whose programs have reached nearly 20,000 young people. He has worked on AI transformation, AI training, and learning and leadership development in large organizations.
Contact Alexander on LinkedIn
Co-founder
AI strategy, data and leadership
Trains executive teams at large Swedish companies and helps them apply AI to strategy and everyday work. Has ten years of experience in global data and analytics roles at H&M and was Actic’s country manager for Sweden, responsible for over 100 facilities.
Contact Jens on LinkedInWhy we started
You can standardize a brand, a product range and your premises. Customer interactions are harder. Every employee, customer and situation is unique. No script can cover everything. People need the skills and confidence to find a way forward themselves.
Popscale started with a concrete idea: let employees practice sales with an AI customer, get feedback and try again. Without practicing on a real customer.
We share a deep interest in technology. Generative AI opened up opportunities to help people practice and better understand their experiences. Today, we also help organizations capture knowledge and learn from customers and employees. The goal is better customer interactions at scale.
What we believe
AI is our tool. What people can do with that support is what matters.
A difficult customer interaction, a new colleague or a conversation with the team. We start with situations people need to handle, not a list of AI features.
Much of an organization’s knowledge lives with its people. We want to make it easier to capture that knowledge, compare perspectives and share what works.
When training is easier to create and update, more needs can get attention. Technology should reduce the work around learning, while people set the direction and review the result.
Popscale AB
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